Jakarta, 22 December 2023 - As proof of its commitment towards innovation and a banking service that is customer oriented, Bank Saqu, a digital banking service from PT Bank Jasa Jakarta, proudly announces its achievement at the end of the 2023 year: more than 100.000 customers in less than a month have become a part of Bank Saqu since its launch. This success can be attributed to several factors that differentiate Bank Saqu in the banking sector.
Other than Semasaqu—a creative market for local brands created by Solopreneurs—that has given a positive contribution to its customer growth, this achievement was also reached due to Bank Saqu’s innovative approach efforts. Designed especially to cater to the unique needs of Solopreneurs that desires a financial service that is easy, safe, and fun. This shows Bank Saqu’s role in supporting small businesses and everyday people with a Solopreneur spirit.
Bank Saqu targets the younger generation, especially Indonesian Solopreneurs, which includes small business owners, freelancers, and full-time employees with a side-job. This segment proactively finds ways to grow, save more, invest efficiently, or even take loans for productivity, in order to reach more positive results in the long term.
Looking at Bank Saqu’s user data, as much as 70% are members of the public with a role as a Solopreneur. This showcases that Bank Saqu’s presence has received much enthusiasm in supporting Solopreneurs who use digital banking services. That number also mirrors Bank Saqu’s adaptability in fulfilling the needs of a variety of customers, including those that work in the Solopreneur sector. As such, Bank Saqu not only becomes a practical choice for the public, but also provides a modern solution for independent business owners.
Leo Koesmanto, Bank Jasa Jakarta’s President Director states, “We are very proud to look at the positive response from the public and the significant customer growth in such a short time. Thank you to every single one of our early adopters and the Indonesian people with a Solopreneur spirit that have trusted and chosen Bank Saqu as their financial service. This achievement strengthens our belief that a customer-oriented approach mixed with innovation and a banking experience that’s not only safe and easy, but also fun to use, is the key to success in the digital banking landscape. This aligns with our vision to move Indonesia forward through a digital banking transformation.”
“The fast growth of Bank Saqu in such a short time reflects the outstanding potential for Solopreneurs and the productive generation in Indonesia. Moving forward, Bank Saqu will continue to focus on improving our services, expanding our programs and features to reach even more customers in the entirety of Indonesia. This achievement shows that Bank Saqu is not only a financial body, but also a partner that understands and supports the financial journey of customers and a friend that understands the struggles of Indonesian Solopreneurs.” Leo adds.
The Tabungmatic and Saku Booster features have become favorites for Bank Saqu users. These features are unique as users can develop the habit of routinely saving quickly and easily. With these features, customers can save automatically using the transactional difference from QRIS usage. The savings will then be added to Saku Booster, a special Saku that saves every cashback that the customer receives from transactions using Bank Saqu. Customers can earn cashback in Saku Booster with a higher interest rate, reaching up to 10% per year with certain terms and conditions.
Alongside those two features, the Busposito feature has also been receiving a high level of enthusiasm from the public. Busposito is a deposit product in Indonesia that relies on the power of the community. In this feature, customers can raise the interest rate in a fun manner, by inviting family, friends, or the entire Bank Saqu community like how one would ride a bus, if the seats are filled, the bus can then depart with a higher interest rate. The more people join a Busposito, the higher interest rate a customer can receive, with a maximum of up to 7% per year.
Additionally, 43% of Bank Saqu’s customer base are in the 20-30 year old demographic who are domiciling in the Jabodetabek, Bandung, and Surabaya areas. Bank Saqu is downloadable on the Google Play Store and Apple Store. With just one-two clicks, a Bank Saqu account is ready for transactions and become the customer’s comrade-in-arms.